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Modern Diamond Jewelry
Shy Creation was founded in Los Angeles by designer Shy Dayan, who envisioned a line of fine jewelry that blends luxury with a fresh, modern perspective. Rooted in a California lifestyle, the brand quickly gained recognition for its bold yet wearable pieces crafted in 14k gold and diamonds. Each design reflects a balance of trend-driven style and timeless appeal, offering fine jewelry meant to be worn and enjoyed every day.

Award-Winning Designs and Everyday Diamond Luxury
Shy Creation has earned multiple JCK and INSTORE Design Awards for its innovative approach to diamond jewelry. Signature collections like Eternal, Kate, and Eden showcase styles ranging from classic pavé to contemporary layering pieces. Known for its craftsmanship, playful spirit, and accessible luxury, Shy Creation continues to redefine what it means to wear diamonds in a modern and expressive way.

































































































